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Launching Your Online Store in 2025 | A Comprehensive 10-Step Guide

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Given the constant changes in the developments of e-commerce platforms, 2025 is a good year foreseen for budding store owners to venture into the online market. For the first-time internet marketing entrepreneur, or the traditional business that wants to take its offerings online, this article will give you step by step guide on setting up an online business. It is worth giving a detailed description of each of the steps.     Step 1: Target market and market specialization     The first criteria for the effective website and store are the selection of the niche and the who-is-who of the market. The first step towards this would be to do a market analysis in order to check the various niches that are available within the market. Know your competition and find out what makes your offerings unique. Due to focusing on your niche, it becomes easier to change your offers to respond to customer wants and desires, which makes advertising unique and ultimately, stronger. ...

Shopify Online Store 2.0: What It Is and Why You Should Upgrade Today

Overview     As it has been observed today that e-commerce is moving into a new dimension, familiarization is of paramount importance. Online Store 2.0 is a major upgrade to Shopify’s e-commerce solutions that has been recently announced by the platform. This new version is loaded with features and improvements that would be of huge benefit to both the merchant and the customer. In this blog, you will discover what Shopify Online Store 2.0 is, its main benefits, and why upgrade your store now.     What does it mean when one is using Shopify Online Store 2.0 ?     Shopify Online Store 2.0 is a major redesign of the Shopify platform designed to offer greater customization and a new level of performance improvements specifically for the online stores. This update, starting in June of 2021, brings new architecture to enable you to have more control over your store’s design and features. Shopify, also known as Online Store 2.0, has enabled merchants to crea...